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For Immediate Release:

Olympics 2012: The Economic Impact 2012 - Market Assessment
Web-Press-Release, July 3, 2012 - Bharatbook.com has this impressive report " Olympics 2012: The Economic Impact 2012 - Market Assessment " it is a statement from the IOC that it approves of a city?s political and social support.
To win the right to host an Olympic Games, a city must jump through numerous
hoops held by the International Olympic Committee (IOC). It is not an easy
process, with several stages and several rounds of voting. The bid for London
2012 began in 2003, the date of the deadline for the application of host cities,
and did not end until 2 years later in 2005, when the IOC awarded London the
Games, some 7 years before the event even began.

http://www.bharatbook.com/entertainment-market-research-reports/olympics-2012-the-economic-impact-2012-market-essment.html




It is perceived as a great honour to be chosen to host the Games, as it is a
statement from the IOC that it approves of a city?s political and social
support, general infrastructure, sports venues, potential Olympic Village,
environment, accommodation, transport system, security, past experience, finance
and legacy.



With an event of the magnitude of the
Olympic Games
, is undeniable that there is the potential for significant
economic impact on the host city or even, if the country is small, the entire
host country. The event may last only for a few weeks, but the preparations for
the Games begin almost as soon as the host city is announced.



The economic impact of the Olympic Games on London is the focus of this Key Note
Market Assessment this will be analysed using figures for tourism and hotels
from the three previous Olympics, as well as taking into account other
significant issues such as transport and security. This report mainly focuses on
the economic impact on London during the Games period, with some mentions of
prospects for the economy after the Games is over. However, it must be noted
that the pre-Games activity, which has been in motion since 2005, has also had
an economic effect, such as through investment expenditure, preparatory costs
and the potential loss of benefits from projects that may have occurred in
London, but were displaced in favour of the Games.



Whether the economic impact of the Games will be positive or negative remains to
be seen at the time of writing (February 2012), but the impact of past Games can
be noted and used to draw some conclusions. In the years of the Games in Sydney
(2000) and Athens (2004), for example, the direct contribution of travel and
tourism to gross domestic product (GDP) in Australia and Greece rose by 18.3%
and 12%, respectively. 2008 saw the contribution of travel and tourism in the
People?s Republic of China (PRC) after the Beijing Games increase by only 6.4%,
however. The financial markets were already experiencing difficulties in 2008,
the results of which were the full-blown global recession and the UK?s current
economic position.



It would seem foolhardy to ume that generally depressed economic activity
across the world, with a debt and currency crisis on the UK?s doorstep in the
Eurozone, is not going to affect spending on non-essentials such as travel and
tourism. Therefore, despite the myriad of events occurring in London in 2012,
including celebrations of the bicentenary of Charles Dickens? birth, the Queen?s
Diamond Jubilee and the nationwide Cultural Olympiad, figures suggest modest
growth of 7% in the direct contribution of travel and tourism expenditure in the
UK. Although it is slightly larger than Beijing?s increase, it remains smaller
than that recorded in Greece and much smaller than that seen in Australia.



For more kindly visit :



Olympics 2012: The Economic Impact 2012 - Market Assessment




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